The Australasian organisation, Medworld Institute has received B Corp certification as a part of Medenterprises. Medenteprises subsidaries consist of Medrecruit (medical staffing) Medworld (medical technology) and the Medworld Institute (a non-profit organisation supporting medical students and junior doctors).
Medworld Institute founder, Dr Sam Hazledine, says, “It aligns with our mission of doing everything we can to play our part in solving the staffing crisis, and it shows that we aren’t afraid to be held accountable to that mission.”
B Corp Certification is a designation that an organisation has been recognised globally as operating at the highest standard for social corporate responsibility.
In 2017, Medworld made news by successfully campaigning to amend the Declaration of Geneva to include the “health and wellbeing of the doctor.
The healthcare staffing crisis facing Australia and New Zealand has become widely acknowledged by those inside and outside the industry. The key areas that helped the group gain B Corp certification were Medrecruit going beyond placements to try and make a difference in doctors' lives and an emphasis on placing doctors in rural, remote, and under-served areas.
“In these areas, sometimes a placement can mean the difference between care or no care,” explained Medrecruit Managing Director Richard Clark.
“So far, we have placed over 23,000 doctors in areas classed as underserved or disadvantaged,” Dr Sam Hazledine explained.
With over 7,000 certified companies in over 90 countries, the B Corp movement is growing fast worldwide. There are over 750 B Corps in Australia.
“We know that we need to go beyond staffing to make a real difference; that’s why we are also investing heavily in technology,” says Dr Hazledine.
Once gaining B Corp Certification, organisations are assessed and held accountable every three years. To become a B Corp, your business must have clear social or environmental goals. You must be willing to be managed transparently and accountable to stakeholders, including the local community.
“As entrepreneurs, we are responsible for using our skill, innovative thinking, to constantly reimagine our industry and to come up with better ways to leave the world a better place than we found it,” says Dr Hazledine.
